The global business domain is competitive. Every business house and company is here to make a profit. Also, today several brands are foraying into it. Hence, each brand needs to try its best to steal the show. And the first attempt starts when they choose an attractive, innovative name and expresses what the brand has to offer. Or even if it doesn’t relate to the brand mission, it does have a point of relation between what the brand stands for and what it has to offer. The magic of three-letter company names – Why are most businesses saying yes to it?.
In recent times, short company names are in vogue. There are sever reasons for it. According to some experts, a short company name sounds professional and unique and automatically attracts public attention. If you look around, you will come across several 3 letter company names that are popular and has a high recall value. Hence, should we also plan a three-letter company name? The decision is entirely yours. But there are certainly a few advantages when you opt-in for the three-letter company names. This article will discuss some of the benefits that will enable you to decide better.
The advantages of a three-letter company name are:
You appear distinctive
Having a three-letter company name might sound easy! But it is hard work when it comes to deciding on the name. It’s because every business owner would want a company name that resonates with the nature of the business so that the audience can connect with it. Therefore, to arrive at a three-letter name for your company is challenging. It takes several brainstorming and mind-mapping sessions to arrive at one. And once you do, it usually is unique. That means you are a class apart and have the edge over the other market players.
It’s easy to pronounce, spell, search and share
Short names are always handy! Almost no one can forget a three-letter company name. When people come across a new brand, they usually search for it online and browse its content. And later, when they benefit from the brand, they share about the brand on their social media profiles. Hence, a three-letter company is easy to spell, pronounce, share and search. You wouldn’t want a target customer to remember your services and products but not your name. Hence, it is necessary to search for a short name that is easy to recall and search for.
It’s fun and quirky
Choosing a three-letter company name will have an element of quirk and fun attached to it. Today, it has become mandatory for every brand to be present on social media. And the social media world is dominated by the youth. As a result, they expect things that are fun and quirky and involve the company names. In fact, if a brand with its company name can appeal to the youth, there’s a massive possibility that it will appeal to others as well.
Arriving at a company name is a challenge, and it needs hard work. However, if you have a choice, make sure that you choose a three-letter company name so that you can get distinguished from others.
Longer names hit over their weight class
a few word names, by the very reality there’s more language being utilized, say part in excess of a single word name. The condition is something beyond 1+1=2, it isn’t thought + thought, it’s thought x thought. You wouldn’t want a target customer to remember your services and products but not your name. Hence, it is necessary to search for a short name that is easy to recall and search for.
There is a resonation that happens between the words, they skip off each other and begin to make a discourse where each word carries something to the aggregate pool of importance, and what’s made is significantly more than the amount of its parts – like when you pair Teenage with Engineering (Teenage Engineering is a brand that makes electronic instruments and speakers) you get something a lot more prominent than what every one of those words says on their